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GENWI Nabs $2M From Mike Maples, Roger McNamee To Help Publishers Go Mobile September 18, 2012

Posted by artervalentino in Home.
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TechCrunch

It’s hard enough just keeping your head above water as an entrepreneur or small business owner without having to worry about how you’re going to afford to build mobile apps. You know your business needs mobile apps, that you need to be where your customers are — regardless of platform or device. It’s for this reason that mobile apps-as-a-service businesses and DIY app builders are in such high demand, and so prevalent.

The market is flush with DIY app services, all catering to different use case — you’ve got open mobile frameworks like Sencha, Appcelerator’s Titanium and PhoneGap and SMB platforms like Bizness Apps and Apps Builder or enterprise-grade mobile platforms like Kony, Verivo, and Antenna — to name a few. Naturally, mobile is growing like gangbusters, so there’s plenty of opportunity and demand, yet the space is also crowded enough that it requires defensible business models, technology and a…

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